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Music Trends to Watch for Live Corporate Events

by Will Smith
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From virtual reality to classic rock, the musical landscape for corporate events is changing. As live corporate events become more sophisticated and creative, so does the music chosen for them. These events incorporate a range of musical genres to create a truly unique experience for guests. Whether you’re planning a corporate event or just curious about the music trends to watch for in the coming year, here are some of the top music trends to watch for live corporate events.

1. Hybrid Events

Hybrid events combine virtual and in-person elements, allowing companies to create a unique experience for their guests. Guests can be invited to the venue where the performance is taking place, while the performance is broadcasted live to those who are unable to attend in person. This allows for a much larger audience to be part of the event. It also means that the event can be held in different locations or even broadcasted to multiple venues at once.

Live music is often used to create a festive atmosphere and energize the event, with a mixture of both pre-recorded and live performances. 

2. Band of musicians

Hiring a band of musicians to perform at a corporate event is a great way to add a touch of sophistication and class. Popular music trends for bands at corporate events include jazz, classical, and rock. Jazz bands can provide a smooth and sophisticated atmosphere that can be ideal for networking events or award ceremonies. Classical music can be a great choice for formal events, such as gala dinners or dances. Rock bands can bring a lot of energy and excitement to a corporate event, and can help to engage the audience and get them involved in the performance.

3. Solo Performers

Solo performers are a great option for companies who want to offer a more intimate experience for guests. These performers are often more affordable than large acts, and they can be hired for a short set or an entire evening. They can provide a variety of musical styles, from acoustic to electronic, and can be tailored to meet the specific needs of the event. They can also provide a more interactive experience for the audience, as they often involve audience participation.

4. Virtual Performances

The concept of virtual performances has been prevailing ever since the start of the pandemic. Companies can bring in professional acts from anywhere in the world, and have them perform exclusively for their event. This way, the event can be kept safe and still feature high-quality entertainment. 

But even after the end of the pandemic related restrictions, these type of events are on the rise for various reasons. They enable companies to bring in a variety of top artists to perform without having to fly them in. Virtual performances can be live-streamed to a global audience, allowing companies to reach a much wider range of potential customers. They can also be recorded, allowing companies to use them in promotional materials and marketing campaigns.

For virtual performances, it’s important to make sure that the audio and video equipment are up to standard and that there is a good internet connection. The event organizers should also have a backup plan ready in case of technical difficulties.

5. Outdoor Events

Whether it’s a picnic in the park, a beach party, or a garden gathering, outdoor events provide an opportunity to engage with clients, colleagues and other stakeholders in an informal and relaxed atmosphere. Music is a great way to bring life to an outdoor event, and the right tunes can help to create an atmosphere of excitement and fun. Popular music trends for outdoor events include acoustic sets, jazz, funk, and soul. Acoustic sets featuring guitars, ukuleles, and harmonicas can be a great way to keep the atmosphere laid-back and fun. Jazz, funk and soul are also popular choices for outdoor events, as they provide a sophisticated and upbeat sound that can energize the crowd.

6. Incorporating EDM Elements

EDM elements can be incorporated into the event’s overall design. This can be done by incorporating EDM-inspired decor and lighting into the venue. For example, the venue can be decorated with EDM-inspired artwork and laser lighting can be used to create an ambient atmosphere. EDM DJs can be hired to spin music during breaks in the evening, and interactive dance performances can be organized to get guests up and moving. Guests can be given the opportunity to participate in a silent disco, where they can listen to music on headphones while dancing in the dark. 

Conclusion

The trend of music at live corporate events is ever-changing. We have seen a trend towards more modern and upbeat music for energizing the crowd, as well as the use of technology to bring more interactive experiences to the event. We have also seen an increase in the use of local talent, as well as the use of DJ’s to get the party started. Ultimately, the trend of music at live corporate events is determined by the event planners and the type of event they are planning. With the right mix of music and entertainment, live corporate events can be a great way to engage and energize an audience.

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